Maggs to Riches 2026

Celebrating style, stories, and second chances

As part of our 40th Anniversary celebrations, Maggs to Riches is set to be an unforgettable evening of fashion, creativity, and community spirit — all in support of people experiencing homelessness across Worcestershire.

This elegant, purpose-driven event will bring together:

  • Donated fashion from local retailers
  • Student collections from colleges and schools
  • Volunteer-curated outfits from Maggs’ own Clothing Project
  • Real stories and lived experience from our community

Maggs to Riches

What is the purpose

Raise vital funds to sustain our frontline services

Proceeds from the event will directly support Maggs’ core work across Worcestershire — including our Day Centres, Clothing Project, Outreach, and Resettlement services.

Every ticket sold, raffle prize donated, and item purchased helps us provide practical support and dignity to those experiencing homelessness.

Challenge perceptions through fashion, storytelling, and lived experience

This isn’t just a fashion show — it’s a platform to reframe how people see homelessness. Through curated outfits, real stories, and community creativity, we’ll showcase the humanity, resilience, and individuality that’s often overlooked.

Bring communities together through creativity and collaboration

From independent retailers and student designers to stylists, volunteers, and local influencers — this event is a celebration of what happens when a community comes together with purpose.

It’s a chance to build new partnerships, showcase local talent, and spark change through shared experience.

Maggs to Riches

Who is involved?

We’re working closely with:

  • Independent retailers and boutiques
  • Fashion and textiles students
  • Stylists, hair and makeup artists
  • Our incredible volunteers and service users
  • Local businesses and community champions

Maggs to Riches

Our Proud Partners

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Heart of Worcestershire College

Creative education partner for our charity fashion show. Students across Hair & Beauty, Fashion, Art, and Textiles will be at the heart of the production, gaining real-world experience while supporting a vital cause.

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BBC H&W

Our official radio partner, providing event coverage, storytelling, and local awareness across the county.

Breakfast show presenter Tammy Gooding will also be supporting the event by hosting the evening.

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Midlands Newsquest (Worcester News)

Our official media partner, supporting with editorial coverage, campaign visibility, and community reach through their print and digital platforms.

Maggs to Riches

Why Sponsor?

By sponsoring the show, you’ll:

  • Align your brand with a powerful, socially conscious cause
  • Be featured in event programmes, signage, and digital media
  • Reach 100–150 attendees and thousands more online
  • Support sustainability, inclusion, and second chances
  • Help fund our Clothing Project and frontline support services

We offer tiered sponsorship packages — from headline partnerships to in-kind support. View full options in our Sponsorship Pack.

Download Here

Maggs to Riches

Event Highlights

  • Runway segments featuring donated fashion, student creations, and reworked looks
  • Live storytelling from those with lived experience of homelessness
  • Silent auction, raffle, and donation stations
  • Merchandise stalls and limited edition items available for purchase
  • A drinks reception and welcome to start the evening
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Maggs to Riches

How your support makes a difference

The event is projected to raise between £5,000 and £11,300, with all proceeds supporting:

  • Our Day Centres in Worcester and Malvern
  • The Maggs Clothing Project
  • Outreach, healthcare and resettlement services

Whether you’re a sponsor, guest, or donor — your contribution helps provide dignity, choice, and hope to those we support.

Let’s celebrate style, stories, and second chances — together.

📧 fundraising@maggsdaycentre.co.uk
📞 01905 25027

We’d love to hear from businesses, stylists, creatives, and anyone who wants to be part of this one-of-a-kind event.